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Big Data Explained by Common Craft

Incredible amounts of data are produced every day, so much that we can’t use it all. Big data is a term used to describe the tools and processes that seek to make this data useful and productive. This video uses the example of traffic data to teach:

Where big data comes from and how it’s collected
Why special tools are required to use it
The three big challenges: Volume, Variability and Velocity
The potential of big data across multiple industries

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