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New Year… New Job Search Strategy

It’s a New Year and may be time to adopt a new strategy for your job search. Whether you are unemployed, underemployed, or looking for a career change, with the right tools and strategies, you can find fulfilling employment in 2013.

Strategy: Be Proactive! Search for Companies Where You Want to Work Not Just Jobs

In 2013, stop looking for jobs! Well, not entirely. We will still be looking for jobs in 2013 but career experts say that as many as 80% of jobs are not advertised! So, this year, it’s all about working backwards… identifying the employers for whom we want to work and researching opportunities within that company. Here are some tips to consider:

Don’t Rely on Online Job Boards: According to a 2012 survey by CareerXroads of hiring managers from top companies, only 20.1% of new hires were the result of advertising on Job Boards and only 9.8% from Career Sites. We have to move on beyond job boards.

Don’t Randomly Send Out or Upload Resumes: Only 1% of job seekers are successful sending resumes blindly to every job that pops up on a job board. Online resume posting only yields an 8% chance of success of uncovering the next opportunity. Sending resumes to targeted companies will be far more productive.

Identify Companies You Want to Work For: Target at least 10 employers you would like to work for and develop a plan to meet the right decision makers. Find ways to connect with that company through its career page, setting up informational meetings, volunteering, and online and personal networking. LinkedIn is a great way to find contacts. Glassdoor.com is another great site for researching companies and finding connections.

Apply for the right jobs: Stop applying for jobs you are not qualified for! You are wasting your time as well as the potential employer. Know your skills and experience and only apply for the jobs you can show you are qualified to do successfully.

How can the Job Center Help? Take advantage of free classes and Career Coaching Appointments to identify companies of interest and to craft your self-marketing tools like cover letters of introduction and “elevator pitches” that will help you tell and sell your brand!


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Amazon Says: The world of work has changed. People in previous generations tended to pick one professional path and stick to it. Switching companies every few years wasn’t the norm, and changing careers was even rarer. Today’s career trajectories aren’t so scripted and linear. Technology has given rise to new positions that never before existed, which means we are choosing from a much broader set of career options—and have even more opportunities to find work that lights us up. However, we don’t discover and apply for jobs the same way anymore, and employers don’t find applicants the way they used to. Isn’t it about time we had a playbook for navigating it all? Kathryn Minshew and Alexandra Cavoulacos, founders of the popular career website TheMuse.com, offer the definitive guide to the modern workplace. Through quick exercises and structured tips, you will learn:   · The New Rules for finding the right path: Sift through, and narrow today’s ever-growing menu of job and career options, using the simple step-by-step Muse Method. · The New Rules for landing the perfect job: Build your personal brand, and communicate exactly how you can contribute and why your experience is valuable in a way that is sure to get the attention of your dream employer. Then ace every step of the interview process, from getting a foot in the door to negotiating your offer. · The New Rules for growing and advancing in your career: Mastering first impressions, the art of communication, networking, managing up and other “soft” skills – and make it obvious that whatever level you’re at, you’re ready to get ahead.    Whether you are starting out in your career, looking to advance, navigating a mid-career shift, or anywhere in between, this is the book you need to thrive in the New World of Work. less...
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Amazon Says: James Marshall Reilly set out to capture the insights of today's brightest business and nonprofit leaders. He conducted in-depth interviews with Tony Hsieh (Zappos), Blake Myc more...
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  • LinkedIn
    As of January 9, 2013, LinkedIn operates the world’s largest professional network on the Internet with more than 200 million members in over 200 countries and territories.
  • Glassdoor
    Glassdoor is a free jobs and career community that offers the world an inside look at jobs and companies. What sets us apart is our "employee generated content" – anonymous salaries, company reviews, interview questions, and more – all posted by employees, job seekers, and sometimes the companies themselves. Now with nearly 3 million salaries and reviews, you have all the information you might need to make your next career decision.
  • Vault
    Vault provides information and solutions for professionals and students who are pursuing and managing high-potential careers by delivering timely and actionable insider information and advice that allows them to define and achieve personal success at every stage of their careers.
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