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Playing to Win

How Strategy Really Works

By A. G. (Alan G.) Lafley

This is A.G. Lafley’s guidebook. Shouldn’t it be yours as well?

Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he’ll use to restore P&G to its former dominance—read this book.

Playing to Win, a noted Wall Street Journal and Washington Post bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win.

Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning.

Playing to Win outlines a proven method that has worked for some of today’s most celebrated brands and products. Let this book serve as your new guide to winning, as well.

Format

Book

Availability

1 available at Northeast
  • 658.4012 Laf, Nonfiction

ISBN

9781422187395


Format: Book
Author: Lafley, A. G. (Alan G.)
Summary: Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future -- something that doesn't happen in most companies. In this book, two well-known business thinkers get to the heart of strategy -- explaining what it's for, how to think about it, why you need it, and how to get it done.
Title: Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin.
Publisher Date: Boston, Mass. : Harvard Business Review Press, c2013.
Subject: Procter & Gamble Company Strategic planning Success in business Organizational change
Isbn: 9781422187395 (hbk. : alk. paper) 142218739X (hbk. : alk. paper)
Current Holds: 0
System Items Available: 1
System Items Total: 1
Call Number: 658.4012 Laf
Oclc: 778420958
Upc:
Bib Id: 420007

Format: Book
Author: Lafley, A. G. (Alan G.)
Summary: Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future -- something that doesn't happen in most companies. In this book, two well-known business thinkers get to the heart of strategy -- explaining what it's for, how to think about it, why you need it, and how to get it done.
Title: Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin.
Publisher, Date: Boston, Mass. : Harvard Business Review Press, c2013.
Description: 260 p. : charts, ill. ; 25 cm.
Subjects: Procter & Gamble Company
Subjects: Strategic planning
Subjects: Success in business
Subjects: Organizational change
Other Author: Martin, Roger L.
Notes: Includes bibliographical references (p. [239]-243) and index.
Contents: Introduction : how strategy really works -- Strategy is choice -- What is winning -- Where to play -- How to win -- Play to your strengths -- Manage what matters -- Think through strategy -- Shorten your odds -- Conclusion : the endless pursuit of winning.
LCCN: 2012031189
ISBN: 9781422187395 (hbk. : alk. paper)
ISBN: 142218739X (hbk. : alk. paper)
Requests: 0
Available Copies: 1
Total Copies: 1
Call Number: 658.4012 Laf