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Entrepreneurial Financial Management

An Applied Approach

By Jeffrey R Cornwall

This new edition presents an applied, realistic view of entrepreneurial finance for today's entrepreneur. The book provides an integrated set of concepts and applications, drawing from entrepreneurship, finance, and accounting. The book's contents are designed to follow the life cycle of a new business venture. Topics are presented in a logical order, as entrepreneurs will likely face them as they begin the process of business start-up and move into growing the business. Key changes to this edition include:

--Added material on how the book's financial templates align with business modeling.

--The impact of the 2008 recession and its economic realities are addressed throughout the book.

--The Millennial Generation's unique aspirations and goals are discussed in terms of entrepreneurship.

--The debt and equity financing section has been updated to reflect changes in regulations and evolving investor expectations.

--The bootstrapping chapter has been revised to reflect the explosion of social media and its impact on bootstrap marketing.

--The impact of the 2008 recession on the exit process for entrepreneurs.

A comprehensive financial statements template is included with the book. This tool allows for the application of many of the concepts to actual businesses, and will be a valuable supplement to the process of developing a full business plan. The templates are available for unlimited free downloads at




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Format: Book
Author: Cornwall, Jeffrey R
Title: Entrepreneurial financial management : an applied approach / Jeffrey R. Cornwall, David O. Vang, Jean M. Hartman.
Publisher Date: Armonk, N.Y. : M.E. Sharpe, c2013.
Subject: Business enterprises -- Finance Entrepreneurship
Isbn: 9780765627261 (pbk. : alk. paper) 0765627264 (pbk. : alk. paper)
Current Holds: 0
System Items Available: 1
System Items Total: 1
Call Number: 658.15 Cor
Oclc: 780415787
Bib Id: 445846

Format: Book
Author: Cornwall, Jeffrey R.
Title: Entrepreneurial financial management : an applied approach / Jeffrey R. Cornwall, David O. Vang, Jean M. Hartman.
Edition: 3rd ed.
Publisher, Date: Armonk, N.Y. : M.E. Sharpe, c2013.
Description: x, 302 p. : ill. ; 24 cm.
Subjects: Business enterprises -- Finance
Subjects: Entrepreneurship
Other Author: Vang, David O.
Other Author: Hartman, Jean M.
Notes: Includes bibliographical references and index.
Contents: Preface -- Introduction -- Building a financial forecast -- Setting financial goals -- Understanding financial statements -- Revenue forecasting -- Expense forecasting -- Integrated financial model -- Managing the financial resources of a venture -- Monitoring financial performance -- Day-to-day cash flow management and forecasting -- Sources of financing -- Financing over the life of a venture -- Start-up financing from the entrepreneur, friends, and family -- Bootstrapping -- External sources of funds : equity -- External sources of funds : debt -- Financing the high-growth business -- Planning for the entrepreneur's transition -- Business valuation -- Exit planning.
LCCN: 2012011120
ISBN: 9780765627261 (pbk. : alk. paper)
ISBN: 0765627264 (pbk. : alk. paper)
Requests: 0
Available Copies: 1
Total Copies: 1
Call Number: 658.15 Cor