Where Good Ideas Come from
The Natural History of Innovation
New York : Riverhead Books, [2010]
Format: Book
Description: 326 pages : illustrations ; 24 cm
Johnson addresses an urgent and universal question: What sparks the flash of brilliance? How does groundbreaking innovation happen? He provides the complete, exciting, and encouraging story of how the ideas are born that push careers, lives, society, and culture forward.
Contents:
Reef, city, web -- The adjacent possible -- Liquid networks -- The slow hunch -- Serendipity -- Error -- Exaptation -- Platforms -- The fourth quadrant.
ISBN:
9781594487712
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Call Number | Location | Shelf Location | Status |
SOCIAL SCI Joh | Sandhills Indoors | Nonfiction | In |
Includes bibliographical references (pages [303]-313) and index.