Master the Art of Fearless Self-promotion
[New York] : Portfolio / Penguin, 
Description: 278 pages ; 21 cm
"If you prefer to "just put your head down and do the work," or if you feel like bragging is icky, you are sabotaging yourself without knowing it. Doing good work is no guarantee anyone will notice it. You need a strategy for communicating your achievements and skill sets to others. Meredith Fineman has built a thriving career training the Qualified Quiet: competent professionals who struggle to communicate their worth to others. Rather than pretending that you're more qualified or confident than you are, or inserting self-promotion into conversations at inappropriate times, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, Fineman shares the game-changing tools she's developed over the past decade that make bragging feel easy, including: - Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it. - Get remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy") - Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work Our culture rewards loud voices over qualified ones. To create a thoughtful, diverse dialogue, we need you to tell the world who you are and what you want--with volume. If you're ready to unlock career opportunities and help others shine, this book is for you"-- Provided by publisher.
Contents: The basics of bragging better -- The "b" word -- Why is bragging so hard? -- Be proud -- Be loud -- Be strategic -- The campaign of you -- Resumes, bios, headshots and personal websites -- Introductions -- Pitching -- Salary negotiations -- Public speaking -- Bragging online -- Going pro -- Facing your bragging fears -- How to deal with being "out there" -- How to help others brag better -- Ask others to brag for you, too -- Your brag better future.