The Master Switch
The Rise and Fall of Information Empires
New York : Alfred A. Knopf, 2010.
Format: Book
Edition: First edition.
Description: x, 366 pages : illustrations ; 25 cm
A history of the industrial wars behind the rise and fall of the 20th century's leading information empires traces how such giants as Hollywood, the broadcast networks, and AT&T introduced major new mediums that were eventually centralized in ways that profoundly shaped America's communications practices.
Contents:
The rise. The disruptive founder ; Radio dreams ; Mr. Vail is a big man ; The time is not ripe for feature films ; Centralize all radio activities ; The Paramount ideal -- Beneath the All-seeing Eye. The foreign attachment ; The legion of decency ; FM radio ; We now add sight to sound -- The rebels, the challengers, and the fall. The right kind of breakup ; The radicalism of the Internet revolution ; Nixon's cable ; Broken Bell ; Esperanto for machines -- Reborn without a soul. Turner does television ; Mass production of the spirit ; The return of AT&T -- The Internet against everyone. A surprising wreck ; Father and son ; The separations principle.
ISBN:
0307269930
Availability | |||
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Call Number | Location | Shelf Location | Status |
SOCIAL SCI Communicate Wu | Main (Downtown) | Third Level, Nonfiction | In |
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"This is a Borzoi book" --Title page verso.
Includes bibliographical references (pages [323]-354) and index.
Includes bibliographical references (pages [323]-354) and index.